As 2020 came to a close, Thai Union Group - one of the world's largest seafood companies - marked the first 5 years of its global sustainability strategy, SeaChange. As it prepared to launch the next 5 years of SeaChange, Spotlight Communications worked with a video agency to develop a video to look back at what the strategy had achieved. We developed the script, set the mood and tone needed for the video, working with AsiaWorks to bring it to life.
Each year, Thai Union Group releases an annual Sustainability Report, providing a comprehensive look at the company's progress towards creating a more sustainable and ethical global seafood industry. Spotlight Communications managed the development of the reports in 2018, 2019 and 2020, creating the content alongside the team at Thai Union.
When Samantha Osterlund set out to launch her own nutrition business, Nutritionally Yours, she needed a website to help promote her services in eastern Melbourne. Samantha wanted a website that was fresh, clean and was easy for clients to navigate so they could find the information they needed quickly. Spotlight Communications worked closely with Samantha throughout the process, ensuring we achieved the look and feel she was looking for while also making it visually appealing.
Fairlane Organic was a new business starting in Thailand, selling the organically grown, exotic fruits of the country. After preparing the design of their website, they needed content to tell their story and provide information about their products, which is where Spotlight Communications was able to contribute to this helping this business launch.
During the early onset of COVID-19, IBM teams around the world lead initiatives in their local communities to provide whatever support they could. Spotlight Communications helped bring some of these stories to life, including one about the IBM employees in India set out to create a community awareness campaign so that residents would better understand the seriousness of COVID-19 and some precautions they should take.
Thai Union Group, one of the world's largest seafood companies, has an industry-leading sustainability strategy that is driving positive change across the entire seafood industry. In 2018, the company joined the Global Ghost Gear Initiative to address the growing problem of ocean plastics. This blog looked back on the first three years of Thai Union and its work with GGGI and the progress that has been made.